Integrate BillionVerify with Salesforce to maintain clean contact data. Verify emails in real-time, improve lead quality, and boost campaign deliverability with 99.9% accuracy.
What is Salesforce?
Salesforce is the world's #1 customer relationship management (CRM) platform, powering businesses of all sizes across every industry. Since its founding in 1999, Salesforce has revolutionized how companies manage customer relationships, sales processes, marketing campaigns, and service operations through cloud-based solutions.
Core Capabilities:
Sales Cloud: Complete sales force automation with lead management, opportunity tracking, contact management, and sales forecasting
Marketing Cloud: Multi-channel marketing automation with email campaigns, journey builder, social media management, and analytics
Service Cloud: Customer service and support platform with case management, knowledge base, and omnichannel support
Commerce Cloud: E-commerce platform for B2C and B2B digital commerce experiences
Platform & Apps: Custom app development with AppExchange marketplace containing 5,000+ pre-built integrations
Why Enterprises Trust Salesforce:
Industry-leading market share with 23% of global CRM market
Scalable architecture supporting companies from startups to Fortune 500
Comprehensive ecosystem with 150,000+ customers worldwide
AI-powered insights through Einstein Analytics
Mobile-first approach with native iOS and Android apps
Robust security with SOC 2, ISO 27001, and GDPR compliance
Popular Use Cases:
B2B lead generation and qualification
Account-based marketing (ABM) campaigns
Sales pipeline management and forecasting
Customer 360-degree view across touchpoints
Marketing attribution and ROI tracking
Customer service case resolution
The Critical Challenge: Contact Data Decay
Salesforce is only as powerful as the data it contains. Studies show that B2B contact data decays at 22.5% annually—email addresses change jobs, domains expire, and contacts become invalid. Poor email data quality in Salesforce leads to:
High bounce rates damaging sender reputation
Wasted sales effort on non-existent leads
Inaccurate marketing analytics and ROI calculations
Compliance risks with outdated contact information
This is where our email verification service becomes essential—ensuring every contact record in Salesforce contains valid, deliverable email addresses.
Why Integrate BillionVerify with Salesforce?
While Salesforce excels at managing customer relationships, it doesn't verify email addresses before or after they enter your CRM. If your Salesforce org contains invalid contact data, you'll encounter critical problems:
E-Mail-Verifizierungsfunktionen
Bereit zum Start der Verifizierung?
Schließen Sie sich Tausenden von Unternehmen an, die unseren E-Mail-Validator nutzen, um E-Mail-Adressen zu verifizieren und E-Mail-Listen zu bereinigen. Beginnen Sie mit der E-Mail-Verifizierung mit unserer kostenlosen Testversion - keine Kreditkarte erforderlich.
Basic Apex knowledge (or use our pre-built package)
Architecture
Salesforce Web-to-Lead Form
↓
Lead/Contact Created
↓
Apex Trigger/Flow
↓
BillionVerify API
↓
Update Salesforce Record
Apex Code Example
// BillionVerifyService.cls
public class BillionVerifyService {
private static final String API_ENDPOINT = 'https://api.billionverify.com/v1/verify';
private static final String API_KEY = '{!$Credential.BillionVerify_API_Key}'; // Store in Named Credentials
@future(callout=true)
public static void verifyEmail(String recordId, String email, String objectType) {
try {
// Step 1: Call BillionVerify API
HttpRequest req = new HttpRequest();
req.setEndpoint(API_ENDPOINT);
req.setMethod('POST');
req.setHeader('Authorization', 'Bearer ' + API_KEY);
req.setHeader('Content-Type', 'application/json');
req.setBody('{"email":"' + email + '"}');
Http http = new Http();
HttpResponse res = http.send(req);
// Step 2: Parse response
if (res.getStatusCode() == 200) {
Map<String, Object> result = (Map<String, Object>) JSON.deserializeUntyped(res.getBody());
String status = (String) result.get('status');
String riskLevel = (String) result.get('risk_level');
Boolean isDisposable = (Boolean) result.get('is_disposable');
Boolean isCatchAll = (Boolean) result.get('is_catch_all');
Boolean isRoleBased = (Boolean) result.get('is_role_based');
// Step 3: Update Salesforce record
updateRecord(recordId, objectType, status, riskLevel, isDisposable, isCatchAll, isRoleBased);
} else {
System.debug('Error: ' + res.getStatus() + ' - ' + res.getBody());
}
} catch (Exception e) {
System.debug('Exception: ' + e.getMessage());
}
}
private static void updateRecord(String recordId, String objectType, String status, String riskLevel,
Boolean isDisposable, Boolean isCatchAll, Boolean isRoleBased) {
// Update Lead or Contact
if (objectType == 'Lead') {
Lead lead = new Lead(
Id = recordId,
Email_Status__c = status,
Email_Risk_Level__c = riskLevel,
Email_Is_Disposable__c = isDisposable,
Email_Is_Catch_All__c = isCatchAll,
Email_Is_Role_Based__c = isRoleBased,
Email_Verified_Date__c = System.now()
);
update lead;
} else if (objectType == 'Contact') {
Contact contact = new Contact(
Id = recordId,
Email_Status__c = status,
Email_Risk_Level__c = riskLevel,
Email_Is_Disposable__c = isDisposable,
Email_Is_Catch_All__c = isCatchAll,
Email_Is_Role_Based__c = isRoleBased,
Email_Verified_Date__c = System.now()
);
update contact;
}
}
}
Trigger Example
// LeadTrigger.trigger
trigger LeadTrigger on Lead (after insert, after update) {
List<String> leadsToVerify = new List<String>();
for (Lead lead : Trigger.new) {
// Verify only if email changed or is new
if (Trigger.isInsert || (Trigger.isUpdate && lead.Email != Trigger.oldMap.get(lead.Id).Email)) {
if (String.isNotBlank(lead.Email)) {
BillionVerifyService.verifyEmail(lead.Id, lead.Email, 'Lead');
}
}
}
}
Required Custom Fields
Create these custom fields on Lead and Contact objects:
Domain age check: Detect newly registered domains (fraud indicator)
MX record verification: Confirm mail server configuration
Use case: Lead scoring, fraud prevention, marketing segmentation
📊 Salesforce Dashboard Integration
Visualize email data quality with custom Salesforce reports and dashboards:
Email Verification Status report (Valid vs. Invalid vs. Unknown)
Risk Level distribution chart
Disposable/Catch-all email trends
Verification date tracking
Campaign deliverability correlation
Use case: Data quality monitoring, marketing attribution
Pricing
BillionVerify offers flexible pricing that scales with your Salesforce usage:
Plan
Credits
Price
Price per Email
Best For
Free Trial
100
$0
Free
Testing the integration
Starter
1,000
$5
$0.005
Small sales teams
Growth
10,000
$40
$0.004
Growing businesses
Professional
50,000
$175
$0.0035
Marketing teams
Business
100,000
$300
$0.003
Large enterprises
Enterprise
Custom
Custom
From $0.002
High-volume orgs
Special Offer for Salesforce Users
Get started with BillionVerify and save:
✅ 100 free verification credits (no credit card required)
✅ 20% off your first month (any monthly plan)
✅ Free implementation support (we'll help you set up the integration)
✅ Custom Salesforce package (pre-built Apex classes and triggers)
To claim: Sign up and email support@billionverify.com with your Salesforce org ID. Learn more about our pricing plans.
Use Cases
Use Case 1: B2B Lead Quality Improvement
Challenge: A SaaS company generates 8,000 leads per month via Salesforce web-to-lead forms, but 35% are invalid or low-quality (disposable emails, typos, fake addresses).
Solution: Implement real-time BillionVerify validation on all lead creation events with disposable and role account detection.
Results:
✅ Lead quality improved by 42%
✅ Sales team efficiency increased (30% less time on junk leads)
✅ Marketing Qualified Lead (MQL) rate increased from 15% to 24%
✅ Sales cycle shortened by 18 days
✅ Reduced CRM clutter and storage costs
Use Case 2: Marketing Cloud Email Campaign Optimization
Challenge: An enterprise runs Marketing Cloud campaigns to 150,000 contacts, but experiences 22% bounce rate, damaging sender reputation and deliverability.
Solution: Bulk verify entire Salesforce contact database quarterly, plus real-time validation on new contacts.
Use Case 3: Account-Based Marketing (ABM) Data Accuracy
Challenge: A B2B company runs ABM campaigns targeting 500 high-value accounts, but 18% of key contacts have invalid emails, resulting in failed outreach.
Solution: Verify all contacts in target accounts before launching campaigns, with catch-all and role account detection for better targeting.
Results:
✅ Contact accuracy increased from 82% to 99.2%
✅ Email engagement rate improved by 45%
✅ ABM pipeline value increased by $2.1M
✅ Sales team confidence in CRM data restored
✅ Reduced embarrassing bounces to executive contacts
Use Case 4: Salesforce Data Migration Cleanup
Challenge: A company migrating from HubSpot to Salesforce needs to clean 250,000 legacy contact records before import.
Solution: Use BillionVerify bulk verification to clean entire database before migration.
Results:
✅ Identified and removed 62,000 invalid contacts (25%)
✅ Clean migration with 99% data accuracy
✅ Avoided importing junk data into new Salesforce org
✅ Saved $18,000 on Salesforce storage and licenses
✅ Improved user adoption with clean CRM
FAQ About Salesforce Integration
How does this integration work with Salesforce?
The BillionVerify + Salesforce integration works via API using Apex triggers, Salesforce Flow, or third-party automation tools like Zapier. When a lead or contact is created/updated in Salesforce, our API verifies the email in real-time (< 1 second) and updates custom fields with verification results.
Will it slow down my Salesforce processes?
No. BillionVerify's API responds in less than 1 second on average. We use Salesforce @future methods (asynchronous callouts) to prevent blocking user workflows. For bulk operations, verification happens in the background without impacting user experience.
Can I verify my existing Salesforce contacts and leads?
Yes! You can:
Export contacts/leads via Salesforce Data Loader or Reports
Yes! BillionVerify integrates seamlessly with Salesforce Marketing Cloud:
Verify contacts before adding to Marketing Cloud sends
Use Email_Status__c field in Marketing Cloud filters
Exclude invalid/risky emails from campaigns
Improve deliverability and sender reputation
Sync verification data via Marketing Cloud Connect
How do I handle catch-all domains?
Catch-all domains accept all email addresses, making validation difficult. BillionVerify uses advanced techniques to detect catch-all behavior and assigns a risk score. You can:
Tag catch-all emails in Salesforce (Email_Is_Catch_All__c = true)
Lower lead score for catch-all addresses
Require additional verification (phone, social proof)