PersistIQ runs SDR sequences. One bad list can damage the entire sending domain.
PersistIQ is a sales engagement platform built for outbound SDR teams. It supports email sequences, CRM sync, and team-level reporting designed around the SDR workflow — prospecting, outreach, and handoff.
Small and mid-sized SDR teams using PersistIQ often share a single sending domain. That creates a risk concentration that larger enterprise senders do not face in the same way: when one SDR imports a bad list and runs a campaign with high bounce rates, the domain reputation damage affects every other rep sending from the same domain. Deliverability is a shared asset, and it is degraded by whichever campaign generates the most bounces — not by an average.
This is why pre-import verification matters more on shared infrastructure, not less. The consequence of a bad list import is multiplied when the sending domain belongs to the whole team.
What to check before PersistIQ import.
SDR lists typically come from CRM exports, Apollo searches, LinkedIn Sales Navigator, or manually assembled prospect files. Before any list enters a PersistIQ campaign, verify at the field level.
| Field | Why it matters |
|---|---|
| The address that enters the sequence — must be valid and deliverable | |
| Domain | Determines catch-all status, MX validity, and whether the target company is still active |
| Source | CRM export, Apollo, LinkedIn, manual — each source has different freshness and accuracy |
| Suppression status | Prior bounces and opt-outs should be excluded from all new campaigns |
| List age | Lists sourced more than 90 days ago carry meaningful staleness risk — re-verify before use |
The risk each signal type creates.
On shared sending infrastructure, every signal type has implications that go beyond a single SDR's campaign metrics.
| Signal | Delivery behavior | Risk to PersistIQ campaigns |
|---|---|---|
| Invalid | Permanently rejected | Hard bounce — direct damage to shared sending domain reputation |
| Catch-all | Domain accepts all addresses, mailbox uncertain | Delivery uncertainty that inflates bounce exposure for the whole domain |
| Role-based | Shared inbox (info@, contact@, help@) | Low engagement, potential complaints — not a named individual prospect |
| Disposable | Temporary or low-trust address |